Adlabs Films forays into media outsourcing business

MUMBAI: Adlabs Films has established a BPO business for the media space, which will house digital restoration and content processing services facilities.

The service will be spread over 90,000 sq ft and will employ 1200 employees within a year and will comply with MPAA (Motion Pictures Association of America) standards.

The BPO is aimed at providing a comprehensive one point solution for the transition from analog to digital and physical media to digital data.

The BPO has already commenced business with 300 employees and has recently obtained an order for digitization and digital restoration of 1000 films preserved by the National Film Archive of India (NFAI), Pune.

Adlabs Films CEO Anil Arjun said, "The globalization of media services is well underway. Adlabs is uniquely positioned, having significant and several years of experience in handling film media in various formats. Coupled with the optical fiber network, the comprehensive services of the media BPO enable a distinctive and complete offering to Adlabs’ worldwide clients."

The Adlabs Films’ BPO addresses the needs of content owners: International studios, broadcast and television networks, library owners and mobile companies across the world.

The services of the BPO include: Restoration, Encoding, Transcoding, Compression Authoring, Format & Standards Conversion, Duplication & Dubs, Meta tagging, Repurposing/Versioning, QC & Broadcast Logistics and Archiving.

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