Mumbai: India’s largest online and offline movie rental service BigFlicks, a part of the Reliance ADA group, announced its alliance with Raj Television Network Productions (RTN), one of India’s largest media and entertainment house for its video-on-demand (VOD) division, www.broadband.bigflicks.com. The audiences will have access to the vast content of Raj Television on the website for free viewing.
Currently, BigFlicks has alliances with other prestigious channels like NDTV, Zoom, Star TV, and 7 Star Care and allows the audiences to view all the programs on these channels for free.
Speaking on this alliance, BigFlicks COO Kamal Gianchandani said, "Raj Television Networks is one of the largest media and entertainment houses in India with a very strong and niche content base down south. We are very happy to tie-up with Raj Television to make available all content on our platform for free viewing. Our alliance with Raj Television will further enhance our portfolio and enrich our video-on-demand experience for our audiences not only in India, but also our strong NRI audiences present globally, further increasing our user base."
Also commenting on this occasion, Raj Television Network head, distribution S. Swaminathan said, "Today online media plays a very pivotal role in every ambitious company’s growth plans. Big Flicks is a fast growing company and has aggressive plans with regards to its website content and retail stores across India. We, at Raj Television Network are growing at a fast pace with regards to access and reach of our content and partnering with Big Flicks will help us cater to a wider audience not only in India but also the NRI audiences present across the globe."