Cinemax uses Microsoft’s ERP platform

MUMBAI: Blue Star Infotech will be implementing Microsoft Dynamics NAV for the Cinemax multiplex chain in India.

Cinemax runs its ticketing operations using the Vista Cinema software, an end-to-end solution for cinema operators that generates Microsoft Excel based data sheets. Blue Star Infotech’s integrated enterpriser resource planning (ERP) platform, based on the Microsoft Dynamics’ product suite will integrate Navision with Vista. The implementation will provide a centralized system for Cinemax and streamline its operations including finance, procurement, inventory management, budgeting and fixed assets.

Cinemax India vice president accounts and finance Mayur Parekh said, "Blue Star Infotech has an impressive track record in implementing integrated ERP platforms within the Media and Entertainment industry. This implementation is critical for achieving our ambitious growth plans in India and will provide us with a centralized platform to deliver accounting and financial efficiencies."

BSI vice president, consulting services practice Satish Gaonkar added, "Within the media and entertainment industry, Blue Star Infotech has been providing solutions and services for leading M&E customers such as Nimbus, Viacom 18 and Conde Nast for the past two years and this implementation will be our first in the Cinema Chain business. Our solutions for the Media & Entertainment industry coupled with a number of successful implementations enabled us to present a comprehensive business solution providing Cinemax with an integrated platform to enhance its operational capabilities."