MUMBAI: The Walt Disney Company India director of marketing and communications Tushar Shah has joined Mobile2win India Pvt. Ltd.
Most recently The Walt Disney Company India managing director Rajat Jain too joined hands with Mobile2win. Incidentally, Jain and Shah have also worked together at SET Max.
Shah will lead the product development, management, marketing and communications function at the company.
He has been in the media and entertainment industry for over 17 years. Prior to Disney, Shah worked in key marketing, sales and product management positions at The Times of India, Telstra, Hutch and Sony Entertainment Television.
Jain took over as managing director and CEO of the company to drive its next phase of growth to build a consumer facing strategic approach and organization structure.
â€œTushar is a high energy, passionate marketing professional who brings in a good balance between product, marketing and business strategy skills. His career has spanned across media and telecommunications and his strong desire to go entrepreneurial finds a perfect match and opportunity for him at Mobile2win,â€ Jain said.
Shah added, â€œHaving gathered vast experience in established as well as startup operations over the last 17 years, I now find a perfect opportunity to leverage this experience by going entrepreneurial with Mobile2win. The arena of mobile and media convergence is perhaps the most exciting and challenging place to be in today. I have always had a desire to become an entrepreneur someday and in todayâ€™s world, VC funded companies provide the right platform to innovate and create long term value for investors and the management. As a key stakeholder, I am thrilled to be a part of this exciting journey into the future.â€