THE BREAK-UP at Fame Adlabs

Mumbai:Men and women are from different planets… proved Mumbai’s celebrity brigade, as each of them picked their own side at the grand premiere of the beautiful romantic Hollywood movie The Break-up hosted by FAME Adlabs. Directed by Peter Ryed and scripted by Jereme Garelick and Jay Lavender, the movie features leading Hollywood stars Vince Vaughn and Jennifer Aniston in the lead role.

For the premiere, FAME Adlabs rolled out the red carpet to welcome the city’s crème de la crème. Seen at the premiere, reliving those past hilarious acts of psychological warfare in their romantic lives were Malaika Arora Khan, Amrita Arora, Rakshanda Khan, Rohit Roy, Maninne De Mishra, Sanjay Gupta, Manish Goyal, Manav Gohil, Shweta
Kawaatra, Gurdeep Kohli, Arjun Punjj, Pallavi Joshi, Nethra Raghuraman, Mridula Chandrashekhar, Narayani Shastri, Gaurav
Chopraa, Vikas Bhalla, Babul Supriyo, Anoop Soni amongst others.

About The Break- up
The Break-Up starts where most of the romantic comedies ends: after the boy and girl have met, fallen in the love, move into start the happily live ever-after… and right when they wind up driving each other crazy. Pushed to the breaking –up point after their latest ‘why can’t you do this one little thing for me?’
argument art dealer Booke (Aniston) call it quits with her boy friend, Gary (Vaughn) who hosts bus tour of Chicago.
What follows is a series of remedies and war tactics, overtures and underminings suggested by former couple friend, confidantes and occasional total stranger.

When neither ex is not willing to move out of the condo they used to share, the only solution is to continue living as hostile roommates until somebody caves. But somewhere
between protesting the pool table in the living room, the dirty clothes stacked in the kitchen cupboards and the sports
played at the sleep killing volume in the middle of the night, Brooke begins to realize that what she may be fighting.

About Shringar Cinemas Limited
Shringar Cinemas Limited, listed on the Bombay Stock Exchange and National Stock Exchange, began with acquiring programming rights for theatres across the country and in a short span of 4 years the Company has set new standards in theater content, service and film viewing experience. April 2002 witnessed the launch of the first ever state-of-the-art five-screen multiplex of Mumbai – FAME Adlabs; followed by FAME Malad at the Inorbit Mall, FAME Nashik, FAME Raghuleela in Kandivali, FAME Hiland Park in Kolkata, and FAME Jai Ganesh in Pimpri (Pune). The latest addition is the new six-screen FAME Raj Empire multiplex in Surat, which commenced operations on 23rd June 2006. Shringar Cinemas Ltd is today growing at a rapid pace with 8 new FAME properties within the next 12 months. By the end of this year, FAME would extend its presence in Thane, Dadar and Ghatkopar (Mumbai), Chandigarh, Aurangabad, Hyderabad and Kolkata. FAME has redefined the movie-viewing experience for cinema patrons and has catalyzed the explosive growth of the multiplex industry across India.

For further information, please contact:
Kirby Furtado / Hemanshu Mistry
Vaishnavi Corporate Communications
Mobile No.: 98216 74905 / 98702 24273