Eros inks TV syndication deals with Star, Asian channels

MUMBAI: Eros International has signed a multi-film content syndication deal with Rupert Murdoch owned Star Network. Additionally the company has also inked television syndication deals with other networks in Asia like CCTV China, Vietnam TV, Astro TV, RTM TV Malaysia, IRIB TV Iran, Media Corp TV Singapore and MBC TV Dubai.

The deal with Star comprises a package of films from the Eros library including the recently released Aladin starring Amitabh Bachchan.

Star Gold general manager Sameer Rao said, "We are pleased to have acquired the satellite rights for the various films as well as Aladin from Eros International. For us, this represents yet another significant deal in our continuing and fruitful business relationship with Eros International."

Eros president – distribution Pranab Kapadia added, "Further strengthening the association between Eros and Star, which are both leading players in the Indian entertainment domain, we are delighted to see our films being showcased on one of the largest network of Asian TV Channels and have no doubt this invaluable content will deliver consistent viewership for Star. Once again consistent with our strategy, we have executed a combination of pre-sales with Aladin and some recent and catalogue films to make an attractive package for Star."