MUMBAI: Fever 104 FM is partnering Team Lagaan for the launch of the film’s DVD.
As part of this association, Fever 104 FM will air on-air contests for listeners from 13 to 15 June 2007 across all shows through the day. They will have an opportunity to win “Chale-Chalo” DVDs and cricket bats signed by the Bhuvan 11.
“We are delighted to partner Lagaan Ã¢â‚¬â€œ which is one of the landmark films of Indian cinema and very happy to have begun an association with Aamir Khan Productions and are confident that this partnership will go a long way,” says Fever’s business head S Keerthivasan.
Aamir Khan added, “I have been waiting for five long years to release the DVD of Lagaan in India and Fever 104 is partnering us on this occasion.”