The participants stand the chance to win one crore rupees while they perform a series of tasks, all within the span of a single minute. This show premiered on US television only a few months ago.
Gaurav said, “It’s always great to work with an exciting channel such as AXN India. I’ve always loved watching the action packed programming that the channel offers. India’s Minute To Win It is going to be a real fun and entertaining show with people doing crazy things and thrilling tasks. I am very honored and excited to host this show and will ensure each and every participant is not only at ease and encouraged while performing the tasks but also feels the thrill while living the biggest minute of his life. Everything that AXN is all about.”
AXN & Animax (India) senior vice president Rohit Bhandari added, “Minute to Win It is a fun game show in which anyone can participate and stand the chance to win cash prizes up to Rs. 1 crore. The format of the show requires a funny, witty and easy-going host. And Gaurav Kapoor fits the bill perfectly. He is a potent combination of charm, humor and friendliness. Now with a great format and an equally awesome host India’s Minute to Win It will have audiences glued to their television sets!”
Each contestant is presented with a challenge that must be successfully completed within 60 seconds by making use of everyday household items like buckets, empty cans, tooth brush, noodles, pizza tray, etc. Each game has a time limit of a minute and failure to finish the task on time will lead to elimination.
On completion, the contestant wins the first level worth Rs. 10,000 and advances to the next level. After successfully completing the third and the sixth level challenges, the contestant is guaranteed to leave with no less than the cash award for those levels. The difficulty of the challenge increases throughout the game.