Inox reduces morning show rates to Rs 100

MUMBAI: Inox Nariman Point has introduced a special morning offer that allows its patrons to experience the ambience and all the comforts of its auditoriums at just Rs 100.

This new pricing would be available from Monday to Thursday on all morning shows and on weekends, visitors will be able to catch the morning show of the latest flicks at Rs 120.

Inox at Milan Mall in Santacruz has a special morning show price of Rs 69 only. Commenting on this new pricing, Inox Nariman Point general manager Arun Bhatia said, "With its new morning show pricing Inox aims to offer its patrons the benefits of its flexi-pricing policy and break modern myth that watching a movie at a multiplex is an expensive outing."