Mumbai: Harman Baweja and Priyanka Chopra starrer Love Story 2050 hits the theatres on 4 July.
The film is releasing worldwide with 898 prints, which includes 367 analog prints, 355 digital screens with close to 2500 shows scheduled per day in India.
In the overseas the film is releasing with 176 prints overseas (North America – 66, UK – 38, Gulf – 25, Australia – 11, Pakistan – 10) and 700 shows.
The premiere of Love Story 2050 was held at Cine World Feltham in London on Wednesday night and was attended by Priyanka Chopra, Harman Baweja, Boman Irani and director of the film Harry Baweja.
The cross-media marketing and promotional campaign around the movie consists of tie ups with Microsoft X-Box, Lux, Lawman, Ira Diamond Jewelry, Tata Indicom, Ceat, Sun Microsystems, LG, Lilliput, Panasonic, POGO and Cartoon Network.