Pix inks deal with NBC Universal

MUMBAI: English movie channel Pix has entered into a new deal with NBC Universal, which will enable it to bring its viewers more Hollywood films.

This contract between Pix and NBC Universal will allow the channel to tap into the Universal library. Viewers can now get to view Hollywood movies including The Graduate, Do the Right Thing, The Birds, Fear and Loathing in Las Vegas and King Kong. Works from directors like Spike Lee, Alfred Hitchcock and Stanley Kubrick will also be aired.

Pix business head Sunder Aaron said, “This tie-up with NBC Universal further expands our exceptional collection of movies and greatly contributes to PIX’s ongoing mission to share good stories with our viewers. Recently, Pix has become the no. two English movie channel in India’s top six metros. The Universal titles will strengthen our position.”

Pix head of programming Gitanjali Murari added, “I worked my damn fingers to the bone hand picking all the movies in this package. We are all very excited to get these films on our channel.”