PIX launches Hollywood PIX your Brain on-ground event

MUMBAI: PIX presents an opportunity to test your knowledge on Hollywood movies. The English movie channel has launched an on-ground event, Hollywood PIX Your Brain across Mumbai, Delhi, Bangalore, Kolkata, Pune and Hyderabad.

The contest, which started early February, will continue till the end of March.

To participate in the contest, one can walk into any of the contest venues situated at malls, multiplexes, colleges and corporate parks or pre-register on www.pixtelevision.com. Prizes such as iPods, Cyber Shot cameras, MP3 walkmans, mobile phones, and other merchandise can be won.

PIX business head Sunder Aaron said, "Hollywood PIX Your Brain is an on-ground initiative to provide a platform for Hollywood movie lovers. Below the line activities are critical to branding for television channels. PIX will be the first to launch an on-ground event around Hollywood films, and the aim is to strengthen the association between PIX and Hollywood."

In addition, PIX organized a contest for media houses in Mumbai, Delhi, Kolkata, Bangalore and Hyderabad starting 16 February. The quiz contest called Fiama Di Wills presents You Guess the Oscars urge the participant to predict the winners of upcoming Academy Awards.