With 26 lanes of cosmic bowling, PVR bluO at Vasant Kunj will be spread across an area of 50,000 square feet.
PVR Ltd CMD Ajay Bijli said, "With bluO we redefined bowling as a popular lifestyle and entertainment sport in the country. BluO has proven to be a good business proposition for us and we have expansion plans. We plan to invest Rs 70-75 crores in the business towards opening of bluO across Bengaluru, Pune, Mumbai, Chandigarh, Ludhiana, Noida in three years."
PVR Ltd joint managing director Sanjeev Kumar Bijli said, "Bowling is one of the oldest and most popular games in the world, which has been rolling from 5000 years. It has been able to cut across all age groups and has generated an interest not only amongst the youth but also professionals. PVR bluO has been successful in providing a complete entertainment experience to families and is also a popular joint for parties. Considering the upcoming trend and popularity of the game we are excited to launch bluO in the capital and expect an encouraging response from our Delhi audience."