MUMBAI: Producer director Vidhu Vinod Chopra and art director Nitin Desai plan to create a Rajasthani ambience at the Eklavya premiere venue, at the Imax Adlabs in Mumbai on 15 February.
“I have been asked to transform the theatre into Eklavya’s world. The entire theatre will be draped in 6500 metres of red cloth which will bear a huge symbol of the sun envisaging the theme of the film. Also, the dome area of the theatre will be made to look like a fort,” reveals Nitin Deasi, who has provided the art direction for Eklavya. Amitabh Bachchan plays the title role of Eklavya, who hails from a Rajput clan and is the guard of the royal family in Devigarh, Rajasthan.
Sources say Chopra had received offers to host the premiere of the film in the UK and the US, but since the film deals with Indian culture, the producer was determined to host it in Mumbai. Desai, it is learnt, has been working on this assignment for the last 10 days. Pillars and tombs, typically symbolising the Rajastahni culture, will also be placed at the venue.
Six elephants and 10 camels will be positioned along the red carpet at the venue. “These animals will not be used to transport the guests, they are being placed to enhance and recreate the ambience of the film at the venue,” Desai clarifies.
Desai says he has special clearance from the Animal Welfare Board of India to use the animals for the premiere, and that the camels, brought in from Gujarat and Pune, are currently housed in his studio.