Reliance MediaWorks partners with Digital Domain for VFX studios in India

MUMBAI: Reliance MediaWorks has partnered with Los Angeles-based digital production studio Digital Domain Productions to create visual effects and 3D Stereo Production services studios in Mumbai, India and London, UK that will cater to motion pictures, television, commercial, and stereo 3D conversion for catalogue projects from August 2011 in phases.
Reliance MediaWorks offers a full array of visual effects and stereo 3D conversion services with an existing team of more than 500 artists. The company will set up a new studio at its Media BPO in Navi Mumbai and deploy there an additional team of up to 650 artists available for projects allied with Digital Domain. In London, Digital Domain will co-locate a visual effects team within Reliance MediaWorks’ UK facility.
Reliance MediaWorks studios in both Mumbai and London will connect to Digital Domain’s L.A. facility through Reliance MediaWorks’ fibre optic network that can support seamless high-speed exchange of data.
Digital Domain recently completed visual effects work on Transformers: Dark of the Moon and its feature film work currently in production includes Real Steel, Jack the Giant Killer and 47 Ronin. Building upon its parent company Digital Domain Media Group’s recent acquisition of 2D-to-3D conversion company In-Three, partnering with Reliance MediaWorks enables Digital Domain to expand its visual effects and stereo 3D conversion services to existing and new clients around the world.
“Filmmaking has become a global enterprise and a partnership with Reliance MediaWorks will allow our clients to realize the benefits of a digital production pipeline that makes efficient use of resources and talent located around the world. By expanding Digital Domain’s presence worldwide, we are able to further strengthen our business capabilities in California and abroad,” said Digital Domain Productions CEO Cliff Plumer.
Reliance MediaWorks CEO Anil Arjun added, “We are very excited about visual effects and 3D entertainment opportunity. Reliance MediaWorks has the scale, technological expertise and highly trained artists which can be combined with Digital Domain’s pedigree, proprietary tools and ability to create visual effects that challenge imagination, to offer comprehensive and seamless VFX and stereo 3D conversion solutions to global clients.”

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