Seventymm joins hands with Philips for promotional offer

MUMBAI: Movie rental service Seventymm and Philips Electronics India have joined hands to bring consumers an enhanced home-entertainment experience.

On purchase of a Philips DVD player, consumers get a Seventymm voucher that entitles them to a free movie DVD (three movies in one DVD) and a chance to win prizes vis Philips LCD TVs, Home Theatre systems, GoGear range of personal MP3/4 players and Seventymm subscriptions. All that the consumers are required to do is SMS a code mentioned on the voucher and get the winning prize home delivered. This offer is valid from 15 December 2008 till the end of January 2009 in Bangalore, New Delhi and NCR, Mumbai, Hyderabad and Chandigarh.

Seventymm COO Subhanker Sarker said, "With tightening purse strings and multiplexes being low on the consideration set due to costs involved, home entertainment has hit a new high. We are confident that this partnership with Philips will provide consumers with an enhanced movie viewing experience coupled with the thrills of winning gifts."

Philips Electronic India vice president – consumer lifestyle S. Nagarajan added, "Coming together with Seventymm further strengthens our position in the market. Since December is a month of gifts and joys, through this offer we have brought to our consumers a win-win proposition. I am confident that this offer will make the festive season more enjoyable and memorable for our consumers, especially the movie lovers."