UTV’s Ignition sets up studios in Japan, US

MUMBAI: Ignition Entertainment Ltd., a UTV Software Communications Ltd enterprise and a worldwide publisher and developer of videogames, will be expanding its videogame development capabilities by opening studios in both Japan and the USA.
Ignition Tokyo and Ignition Florida will further develop the company’s capabilities to create original and innovative intellectual properties for the electronic entertainment industry.
These additional studios, along with Digi-Guys, will be responsible for the creation of new IP specifically for the next generation formats. As previously announced, Ignition Entertainment’s goals are to include development of original IP and licenses across a number of formats.
“This is an important time for us. With the addition of these new studios we will increase our capacity for producing original product. The opening of both Ignition Florida and Tokyo is a stepping stone to building a stronger and more focused development group. These studios are an important addition to the company and will be a solid foundation on which future plans will be built,” said Ignition Entertainment CEO and co-founder, Vijay Chadha.
Ignition Tokyo and Florida will join Digi-Guys (WarDevil) in the common goal of pushing far beyond the confines of conventional ‘next-gen’ thinking and produce unique, innovative and platform leading videogames and digital content across all media, utilising a broad spectrum of games and movie CG experience.
Details of the projects being worked on will be released in the coming months.