Disney Store launches new store design in major markets across US, Europe

MUMBAI: Disney Store is all set to redefine children’s retail, launching a magical new store design in major markets across the United States and Europe this summer.

 

The innovative Disney Store design will be unveiled for the first time in June at The Shops at Montebello in Montebello, CA just outside of Los Angeles, followed by the European premiere in early July in Madrid, Spain at La Vaguada.

 

"We have infused Disney magic into all elements of this one-of-a-kind retail experience, and have selected prime retail centers to launch the Disney Store of the future. Special features like the iconic Disney Princess castle with magic mirror and the Disney Store Theater are just two of the amazing elements in the new store that will enrich every child and family’s experience at the Disney Store," said Disney Stores Worldwide president Jim Fielding.

 

More than 20 new and remodeled Disney Store locations are slated to open this year in premier retail centers throughout North America and Europe.

 

Each new store has special significance and will be celebrated as an important milestone in Disney Store’s growth and evolution.

 

With each new store opening in 2010, Disney Store will designate a day for 10 percent of the sales to be donated to the Make-A-Wish Foundation in the U.S., Spain, Italy and Portugal and to Great Ormond Street Hospital Children’s Charity in the UK.

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