DivX inks license agreement with Panasonic

MUMBAI: DivX, Inc has signed a license agreement for next-generation DivX Plus HD technology with Panasonic Corporation.

Panasonic plans to incorporate DivX Plus HD technology into its UniPhier semiconductor chips, enabling consumer electronics (CE) devices such as digital TVs, Blu-ray disc players and in-car players to playback DivX Plus HD H.264 video in the MKV container at high-definition resolutions up to 1080p.

With DivX Plus HD Certification, Panasonic UniPhier chips will enable devices to playback a wide variety of video files with the .mkv file extension and AAC audio, whether created with the DivX 7 software or third-party tools. DivX technology allows DivX Certified devices to playback digital videos, including premium Hollywood content in the DivX format. DivX 7 software enables the creation and playback of H.264 video in an MKV file container.

"We are focused on embedding the latest technologies, such as DivX Plus HD, into our semiconductors. Since we began partnering with DivX in semiconductor domain in 2005, we have developed DivX Certified ICs that OEMs have incorporated into a wide range of successful CE devices," said Panasonic Corporation director, Consumer Electronics System LSI Business Unit, Semiconductor Company, Yasuhiro Nakakura.

"We’re thrilled that Panasonic has embraced DivX Plus HD technology for ICs that will power some of the most advanced CE devices on the market. With more and more devices on the market possessing DivX Plus HD technology, we are advancing our effort to become the consumer face of H.264 in software and consumer electronics," added ," said DivX CEO Kevin Hell.

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