Mumbai: MUZU.TV, a new music TV website and distribution platform, has signed a video licensing deal with major label EMI Music, covering UK and Ireland territories. Through this new agreement with EMI, MUZU.TV users will get free access to more than 5,000 videos from EMI Music’s catalogue.
EMI Music joins the ranks of other key video partners including Sony BMG, Ministry of Sound, and hundreds of indies including Skint Loaded, SPV, Armada and Ninja Tune, and broadcasters like ITN. MUZU.TV also announced that it has made www.muzu.tv available to users globally.
MUZU.TV allows fans to create, watch and share music video play lists. Users can create video play lists from thousand of videos and embed them on their social networking sites. MUZU.TV provides free access to thousands of hours of diverse music video content including concerts, back-stage footage, documentaries, tutorials, music videos, interviews and classic music TV shows like The Tube.
MUZU.TV co-founder and director of business development Ciaran Bollard said, "It is an exciting time for us at MUZU.TV, opening the site globally, and adding some of the worlds biggest artists to the music video catalogue through the agreement with EMI Music. These key milestones further demonstrate that MUZU.TV is well on its way to becoming the de facto source for fans accessing music video while generating money for labels and bands when their video is accessed on or off the MUZU.TV service. This deal also includes: behind the scenes, tour diaries, live and interview footage bringing fans closer to their favorite artists."
EMI Music vice president digital business development Ian Whitfield said, "EMI Music’s mission is to bring artists and fans together and create value wherever music is experienced. MUZU.TV has shown that they are creating a destination that is appealing to fans and will drive a new revenue stream in the UK and Ireland for our artists and their great video content."