Imax breaks opening weekend box office record with Harry Potter finale

MUMBAI: Imax Corporation and Warner Bros. Pictures announced that Harry Potter and the Deathly Hallows – Part 2, the final installment of the film series, surpassed opening weekend Imax box office records globally by generating $23.2 million of the film’s  worldwide gross of more than $481 million, for an Imax per-screen average of $59,000.

Opening-weekend domestic records with Imax brought in $15.2 million of the movie’s $169 million of total box office, or approximately $55,500 per screen.

Internationally, the movie earned approximately $8 million or $67,000 per screen for Imax in its opening frame, with key markets including China yet to open. Top runs included London’s BFI Imax Cinema, which posted opening launch box office of $180,000 as well as Tokyu’s 109 Cinemas Kawasaki Imax location, which was reopened after closing of the tsunami and earthquake disaster in March and which generated box office of $147,000 in its first weekend.

"Strong word-of-mouth resulted in exceptional day-to-day holds across our Imax single-screen network," said Imax chairman and president of filmed entertainment Greg Foster.  

"We are thrilled with the results internationally, and this does not include China where the film will be released on 4 August," added Warner Bros. Pictures International president distribution Veronika Kwan-Rubinek.

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