MUMBAI: Sony Pictures Entertainment will be hosting 25 premieres worldwide for Michael Jackson’s This Is It, which releases on 28 October.
Of the 25 global premieres, more than 15 will be coordinated simultaneously around the world on 27 October. Three hours after the red carpet events begin, audiences will be able to see the highly anticipated film for the first time as the studio has added special advance screenings that evening throughout the world.
Michael Jackson’s This Is It will be available worldwide for a limited two-week engagement beginning 28 October. Tickets for all shows, including the Tuesday night special advance screenings, are available for purchase beginning this coming Sunday, 27 September. Moviegoers can purchase tickets by visiting all major motion picture ticketing websites as well as www.thisisit-movie.com.
"Michael Jackson has an army of fans everywhere around the world. By rolling out this film with simultaneous premieres and special advance screenings on 27 October, we are giving audiences an incredible opportunity to join together in celebration of Michael Jackson’s incredible career," said Sony Pictures chairman, worldwide marketing and distribution Jeff Blake.
The film’s world gala will be in Los Angeles at the Nokia Theatre L.A live on 27 October. That event, which begins at 6 pm (PDT), kicks off a series of more than 25 premieres around the globe. More than 15 cities, including New York, Rio De Janeiro, London, Berlin, Johannesburg, and Seoul will host events simultaneously, with red carpet arrivals and activities from the Los Angeles event broadcast by satellite to those cities. Other cities, including Moscow, Tokyo, Sydney, Paris, and many others will host their own, non-simultaneous premiere activities. Three hours after the worldwide celebration of the motion picture, the first public screenings of the film will begin. For example, the first audiences in Los Angeles will see the film at 9 pm; in New York, audiences will have the opportunity to see the film at midnight; and in London, the advance screenings will be at 4 am UK time.