Movie Tavern selects GDC servers for digital rollout

MUMBAI: GDC Technology has signed a server deployment agreement with Movie Tavern. The agreement involves the deployment of 76 GDC servers scheduled to commence in Q2 of this year with full deployment expected to be completed by the end of year.


As part of Cinedigm’s Phase 2 digital cinema deployment program, GDC servers will be integrated with Series 2 DLP Cinema projectors supplied by Barco. Participating theatres will become part of Cinedigm Certified digital cinema network.


Movie Tavern pioneered a unique cinema-eatery concept that has become a popular trend in recent years. The concept combines the enjoyment of movie-watching with an in-theatre dining experience that historically has not been provided by traditional cinemas. As the fastest growing cinema eatery in the US, Movie Tavern currently operates these unique venues in Texas, Colorado, Ohio, Kentucky, Georgia and Virginia, and is expected to cover at least 15 locations and 120 plus screens by year’s end.


"Movie Tavern is committed to giving its guests the very best film presentation possible. We know that GDC shares that commitment, and are excited to be able to partner with them to achieve our full conversion to digital cinema," said Movie Tavern CEO and president John Hersker.


"As an industry visionary, who have pioneered and popularized the cinema-eatery concept in the US, Movie Tavern has always enjoyed a special status among its peers in the industry. It gave us great honour to be the sole server provider to an industry innovator and we hope other US exhibitors would take cue from Movie Tavern’s decision and opt for GDC servers in their digital conversions," said GDC Technology founder and CEO Dr. Man-Nang Chong.