Star signs US distribution deal with RCN

Mumbai: RCN Corporation, a provider of all-digital television, high-capacity data, and voice services to residential, business customers and service providers, and Star, have launched three Indian television channels – Star India Plus, Star India Gold, and Star One across RCN’s platform in the US.

These channels will be available in all of RCN’s service areas that have been converted to the company’s all-digital network, including the areas of Boston, MA, Chicago, IL, Washington, DC Metro Area, Philadelphia, PA, and New York, NY. Ultimately, all RCN subscribers will be part of the company’s all-digital network.

Star India Plus is available individually for $11.95 per month or as a package with the other Star channels for a discounted rate of $21.95 per month. Star India Gold and Star One are available individually for $9.95 per month each or as a package with the other Star channels for a discounted rate of $21.95 per month.

"We’re truly excited to join hands with RCN in offering our top notch Hindi channels to a whole new audience across RCN’s footprint. I have full confidence that RCN’s South Asian viewers will quickly take to the highly rated dramas, comedies, soaps, Bollywood movies and reality shows that have made Star India’s leading broadcaster," said Star senior vice president for distribution and sales and head of Star’s North American and European offices David Wisnia.

"The addition of these three top Indian entertainment channels is only the first step in RCN’s robust expansion of international programming. We are very pleased to partner with Star in bringing additional outstanding South Asian viewing choices to our customers," said senior vice president, strategic external affairs & programming Richard Ramlall.

"RCN offers many great ways to save by bundling. Our Star Bundle gives you all three channels for only $21.95 a month. That’s a savings of almost $10 a month off the individual retail prices. Get our Star/TV Asia Pack with the three Star channels Plus TV Asia for just $27.95 a month, a monthly savings of almost $20 a month! Or subscribe to our Star/ Zee TV Pack with all three Star channels Plus Zee TV for only $34.95 a month!" said Star senior manager, programming Aleisha Bozin.