Universal Music Publishing inks deal with artist Jimi Hendrix

MUMBAI: Universal Music Publishing Group (UMPG) has signed the catalogue of artist/composer/guitarist, Jimi Hendrix, to an exclusive administration agreement encompassing all territories throughout the world outside the United States.

On the basis of this agreement UMPG and Experience Hendrix LLC, the Hendrix family company formed in 1995 by the legendary guitarist’s late father James ‘Al’ Hendrix and now headed by his daughter Janie Hendrix, join forces to bring Jimi’s music to the world outside the United States. In that global realm, UMPG will represent the catalogue for all commercial opportunities including synchronization licensing for Motion Pictures, TV, Advertising and other mediums.

Universal Music Publishing chairman and CEO David Renzer said, "We are so honored that Experience Hendrix has chosen Universal Music Publishing Group to represent their iconic catalogue. Jimi Hendrix’s catalogues represents the work of one of the premiere artists of our time and we look forward to working closely with the Hendrix family in representing these amazing songs.”

Experience Hendrix president and CEO Janie L Hendrix added, “We are excited about working with David Renzer and the UMPG staff. Our beloved Jimi has long been recognized as the greatest guitarist ever and the most amazing performer in music history. His ability to expand the frontiers of composition with an almost supernatural sense of melody and rhythm coupled with his truly poetic lyricism has made his catalogue of songs one of the true cornerstones of musical art for each successive generation. His matchless skill, creativity and imagination on the guitar continue to give those who have come after him an elusive standard to strive for. Jimi’s catalogue demands the best and we feel very comfortable entrusting the stewardship of his work to our UMPG partners.”

Hendrix remains one of the most popular and influential artists in music history. His publishing catalogue includes more than one hundred iconic songs including Are You Experienced, Castles Made of Sand, Foxey Lady, Little Wing, Manic Depression, Purple Haze, The Wind Cries Mary, Spanish Castle Magic, Machine Gun and Voodoo Child (Slight Return), among many others. Hendrix’s influence on contemporary music remains ever present and his compositions have been covered by artists of every generation, including Eric Clapton, John Mayer, Sheryl Crow, Robert Randolph and Lenny Kravitz.