MUMBAI: With Jabalpur going on air, 94.3 MY FM launched its fourth station in Madhya Pradesh. It is strongly present in three other major cities of the state, namely Bhopal, Indore and Gwalior.
 
With the Jablapur launch, the station now offers an exclusive network in Madhya Pradesh, unlike any other radio station. MY FM offers similar networks across the seven states it is present in. On 4 February this year, MY FM also launched in Kota completing its five stations in Rajasthan of Jaipur, Jodhpur, Udaipur, Kota and Ajmer.
 
Jabalpur with an average literacy rate of 75 per cent, which is higher than the national average of 59.5 per cent, is situated in the heart of the nation in the Deccan Plateau. As a city, it depicts the tradition of ‘Unity in Diversity’ and is known for its exquisite manners and high culture.
 
Says 94.3 MY FM business head Harrish M.Bhatia, “With the four stations in the state, MY FM has the biggest and strongest network in MP. Which along with the strong listeners’ connect that the stations have been able to establish, will add value to the overall media set up in the state.”
 
94.3 MY FM national programming head Viplove Gupte said, “We are confident of giving our listeners the best music and entertainment. Music and content has been tailor made for each of our stations based on extensive research and Jabalpur will be no different.”