In his blog, Varma wrote, "Battle is a fight between large organized forces. In the context of a civil society and its deep complexities, large organized forces (read news channels, political parties and industrial czars) are not just involved in a fight with each other, but more importantly and frighteningly, they are battling a war within themselves and this is especially true of news channels."
According to Varma, this film’s intention would be to expose the behind-the-scenes truth of how a truth telling machinery by the very virtue of its positioning has no choice but to corrupt itself to become a money-making and power-brokering enterprise.
Varma says that Rann is going to thrive on high drama.
Further giving his take on the media, he said that the media is a reporting agency. "It reports News. NEWS is what is new. New is what you hear for the first time. So to be able to be the first to tell you the various Newspapers and Channels have an intense competition among themselves and this they do on a need to survive, on an ego to be on the top and on a greed to get rich. To be ahead of competition means more circulation and higher TRPs which in turn generate more and more Ad revenue which will translate into making more and more and more money. Also the fact that in the process the people who run the media realize their power of influencing the common people inevitably makes them power hungry".
