MUMBAI: Reliance BIG Home Video in association with Universal Pictures has released Steve Martin and Alec Baldwin starrer, It’s Complicated on DVD,VCD & Bluray.
Directed by Nancy Meyers, the film is about Jane a mother of three grown kids who owns a thriving Santa Barbara bakery/restaurant and has—after a decade of divorce—an amicable relationship with her ex-husband, attorney Jake. But when Jane and Jake find themselves out of town for their son’s college graduation, things start to get complicated. An innocent meal together turns into the unimaginable—an affair. With Jake remarried to the much younger Agness, Jane is now, the other woman. Should Jane and Jake move on with their lives, or is love truly lovelier the second time around?
The DVD pack carries a recipe booklet with recipes that have been handpicked from the film. The booklet also has a contest & the winners get a chance to win an It’s Complicated Gift Hamper. BIG TV is playing promos of the film on their 21 channels & a special interactive page has been created with interesting trivia & recipes from the movie. A special cookery workshop is being conducted in association with Crosswords wherein shoppers at the store register & get a chance to attend the workshop for free. The recipes & trivia from the film is also being aired on 150 screens across the country at various Café Coffee Day & Mcdonald’s outlets. A contest will also be aired on Radio City & Radio Indigo & participants will get an It’s Complicated Gift Hamper.
