MUMBAI: Disney is celebrating Children’s Day with a week long Children’s Film Festival on DVD. The week long affair beginning on 14 November will conclude on 21 November.

The festival is being organized by Excel Home Videos. The highlight of the festival will be the release of Pixar title Cars and High School Musical, which is Disney’s most successful TV feature film.

Excel Home Videos managing director M.N Kapasi says, “There is a sea change in the viewership habits in children over the years with mature content on the rise. Movies like High School Musical, which deals with the issue of typecasting students at an early age there by stunting their all round growth finds an echo in urban India. We have through our effort, balanced the matured content with the innocent fun movies in our tribute to them on children.”

The Festival will have special offers including three movies at the cost of two  for select titles including George Of The Jungle, Honey I Shrunk The Kids, Three Men And A Baby, 101 Dalmatians, Ice Princess, Parent Trap, Mary Poppins, Flubber, Sea Biscuit and Inspector Gadget among others.

The Festival will be underway at DVD stores across the country including Planet M, Crossword, Landmark, Rhythm House and Music World.