MUMBAI: Eros International and Illuminati Films’ latest flick Love Aaj Kal has taken opening day (Friday) net collections of Rs 80 million (Rs 8 crore) in India.
According to information available with Businessofcinema.com, this the second highest ever opening day collections for a Hindi film in India after Ghajini, which did net business of Rs 92.5 million (Rs 9.25 crore) on the day of its release (25 December, 2008).
On the other hand, third in line is Kambakkth Ishq, which took in net collections of Rs 72.50 million (Rs 7.25 crore) on its opening day in India, which is followed by Singh Is Kinng at Rs 71.50 million (Rs 7.15 crore) and Rab Ne Bana Di Jodi at Rs 70 million (Rs 7 crore).
As per industry estimates, Love Aaj Kal is likely to do a net business of approximately Rs 270 – 275 million (Rs 27 – 27.50 crore) in India in its opening weekend (Friday – Sunday).
Love Aaj Kal has been running to 85 – 90+ per cent occupancy across multiplexes in Mumbai with some even playing anywhere between 17 – 25 shows back to back across select properties in Mumbai.
At Cinemax, Love Aaj Kal garnered the highest number of footfalls on its opening day beating Ghajini as per Cinemax senior vice president strategy Devang Sampat. Moreover, at PVR Cinemas’ Mulund and Goregaon multiplexes, which are screening 14 and 10 shows respectively of Love Aaj Kal, are running to 100 per cent occupancy.
OVERSEAS BOX OFFICE COLLECTIONS
The movie has taken a good opening in the overseas market as well. According to figures provided by Eros International, Love Aaj Kal grossed $260,000 in the US on Day 1.
In the UK, Love Aaj Kal took an opening of £125,000, which is higher than movies like Singh Is Kinng (£108,000), Race (£102,000), Rab Ne Bana Di Jodi (£101,000) and Ghajini (£95,000).
Love Aaj Kal has been directed by Imtiaz Ali and stars Saif Ali Khan and Deepika Padukone in the lead.