MUMBAI: TinselVision is sponsoring the 2007 YouthAids Gala – Faces of India, which will be hosted by Hollywood actress and YouthAids Global Ambassador, Ashley Judd, on 2 November in Washington, DC.
Judd will be joined by Bono, along with performances by Michael McDonald, Russell Peters and DJ Rekha. Special guests include Miss India Puja Gupta and Emmy Rossum, with an opening message from Ravi Shankar.
YouthAIDS founder and director Kate Roberts said, “We are honored to recognize the social and corporate contributions of Chase Weir and TinselVision in the fight against AIDS. Through education and prevention, we have a real opportunity to avert the HIV/AIDS emergency, particularly in India and South Asia. The work of active good citizens and corporate donors such as Chase Weir and TinselVision is desperately needed. They are setting important examples of innovative responses to saving our future generations from this pandemic.”
In addition to sponsoring a full table at the event, TinselVision will broadcast YouthAids service announcements globally through 2008. The company will also support the media requirements of this year’s gala and, look to leverage its viral marketing know-how in support of this cause.
Weir adds, “We have made a somewhat difficult decision – using precious, invested, working capital from our socially conscious investors to fulfill our commitments to YouthAids – even before we launch our entertainment services and begin to generate revenues. We believe this strongly in the cause and the tireless work of YouthAids. If our board and investors can adopt this incremental risk to our market outcomes and, by so doing, reduce the risk of HIV/AIDS, it’s a compelling and obliging trade we welcome. We only hope those with the ability to mitigate these health and human tragedy risks at greater scale take note of the example, and act even more boldly.”
Tinsel board director and investor and chairman of Innovative Energy Group, Muhammad Rafique said, “Our investments are naturally profit-driven, but our hearts and our resources are always behind such honorable causes. While some might consider it early for TinselVision to be taking on significant community involvements, we elected without hesitation to support the chairman’s request to support this event and YouthAids on a continuing basis.”
The YouthAids Gala 2007 is themed, Faces of India, with an emphasis on Hollywood meets Bollywood. Shelia C. Johnson, William T. Newman, Vicki and Roger Sant and Sudhakar Shenoy are the Gala Chairs this year.
