Barco, Sonic Equipment partner for digital cinema


MUMBAI: B&B Theatres in Liberty, MO has begun construction on a new eight screen, all digital cinemas in Hannibal, MO using the latest projectors and technology from Barco.

The theatre in which is set to open in late March, 2009 is the first all digital theatre project for B&B theatres, the 22nd largest theatre chain in the United States. Sonic Equipment Company (SEC), the exclusive systems supplier for B&B Theatres and many other independent theatres across the Midwest, announced the use of Barco’s newest DP-1200 projectors as part of the installation.

"Sonic Equipment Company has put themselves at the forefront of the digital integration, thanks to the strong relationships built with partners like Barco," says, SEC director of operations Olson.

According to B&B Director of Strategic Planning Dennis McIntire "The quality and the user-friendly aspects of the Barco projector are a great fit for B&B. B&B Theatres has begun the transition to the Digital technology with the help of SEC and looks forward to working together on their upcoming projects in the year ahead,"

Sonic has introduced a very effective business model whereby exhibitors can package their entire digital deployment, including financing options for the equipment. Barco director of business development Terri Westhafer explains, "Barco is proud to have been an integral component of their offering since its inception. We are very pleased to welcome B&B to our growing Barco family of mid-sized exhibitors who are embracing digital cinema with new, all-digital complexes. Dennis McIntire and the owners of B&B are committed to quality and to making the digital transition in a timely and thoughtful manner. My Barco colleagues and I stand ready to assist and support them as they enter this exciting era."