MUMBAI:  EMI Music has reached an agreement with Hulu, making EMI the first major music company to offer concerts and music videos from its artists to Hulu viewers. The deal, which will include content from artists on EMI’s labels including Virgin, Capitol and Blue Note, begins with exclusive content from Norah Jones, whose new album, The Fall debuts this week.

"We think Hulu is an excellent, high-quality environment and a great place to connect with fans. We look forward to making more content available from other artists as well," said EMI Music Services president and EMI Music North America COO Ronn Werre. "We’re delighted to add Hulu to the growing number of platforms EMI is working with to give fans more of what they’re looking for."