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Housing Finance Company, DHFL recently announced Bollywood celebrity Shah Rukh Khan as its Brand Ambassador. This is the first time this Company will associate with Shah Rukh. Here are some picture from the event which captures the dimpled star Shah Rukh Khan. Shah Rukh Khan is appointed as the brand ambassador for the DHFL for which he attends the DHFL event and press conference for the formal ceremony. The Chairman and Managing Director, Mr. Kapil Wadhawan believes that Shah Rukh Khan, with his people connect driven by diverse performances, has enthralled Indians over the years. Shah Rukh while interacting with media confessed that he has this unusual interest in good homes, he believes ones house should be a comfort zone with all the basic facilities. Therefore he has associated himself with the brand to promote better lives with better homes. Shah Rukh Khan feels that one should have the security of a shelter on their head and that’s what led him to represent this company. Shah Rukh Khan looked dapper in blazer with the grey tie. The cute smile surely said a lot of the association; he was more than happy with the association. With SRK being signed as its Brand Ambassador, one will witness the roll-out of a national level media campaign soon to promote the brand on greater horizons. Shah Rukh Khan said that, “It is an honour to be associated with DHFL. I truly believe that owning a home is the first step towards ensuring a secure and confident future for every family. It is exciting that, now I am associated with them as a brand ambassador in their journey. Shah Rukh Khan is currently shooting for his movie Fan directed by Maneesh Sharma. The film have double role of Shah Rukh Khan. Shah Rukh Khan is now the face of the second largest financial housing finance company that is DHFL. Shah Rukh Khan has a who has been associated with many brands has extended his hand towards DHFL also. For more Bollywood, log on to http://www.businessofcinema.com Facebook: http://www.facebook.com/Businessofcinema Twitter: http://www.twitter.com/BOCLive