Sharmila Tagore & Soha launch KMB Gold Eternity

MUMBAI: Mother – daughter duo of Sharmila Tagore and Soha Ali Khan launched Kotak Mahindra Bank’s ‘Gold Eternity’ – 24 Carat, pure Swiss Gold Bars in Mumbai recently.


Gold Eternity is the latest offering from Kotak Bank, which further adds to their bouquet of investment products. Gold Eternity bars come in 50 gms and 100 gms weightages. These are manufactured in Switzerland by PAMP, one of the world’s premier gold refiners. The biscuits carry 99.99 per cent Assay certification, signifying highest level of purity as per international standards.


Kotak Mahindra Bank head – retail liabilities and branch banking K V S Manian said, “Gold performs the function of a wealth preserver in a portfolio. It helps hedge the risks against growth asset classes like equity. In India Gold has the highest penetration than any other financial product. Gold Eternity will now enable us to offer this product to our customers in a convenient manner.”