MUMBAI: Star has launched the Hindi general entertainment channel Star Plus and movie channel Star Gold on Clix’s IPTV platform in Portugal.
Both Star Plus and Star Gold will be available to Clix subscribers as part of the "Star Pack" for 9.99 Euros per month.
Clix marketing director Susanna Barbato said, "The introduction of Star’s entertainment and Bollywood channels is part of Clix’s IPTV strategy, which aims to reach and satisfy a number of growing communities in the Portuguese territory, by making available and giving quality content in linear and non linear formats. We believe that the distribution of these channels will give our programming and service, a distinctive and innovative edge."
"With a large South Asian community, Portugal represents an important market for Star. We are excited to work with Clix, one of the top IPTV platforms in the country to bring the excitement of our top rated dramas, events, lifestyle programs and Bollywood hits into the living rooms of viewers across the country," said Star vice president, distribution and advertising sales for UK and continental Europe Yeshpal Sharma.