Mumbai: As part of its corporate social responsibility initiative, Adlabs Cinemas, part of the Reliance Anil Dhirubhai Ambani Group and Adlabs Films, announced a special initiative to support the cause of literacy of the girl child.

The company has joined hands with Nanhi Kali, an NGO which supports and spreads awareness on the issue of education of the disadvantaged girl child in India. As part of the initiative, Adlabs will introduce a special food combo called the "Classroom Combo" – a certain percentage of the sales of which will be contributed to this cause of nurturing a girl child’s education.

Adlabs Cinemas COO Tushar Dhingra commented on the initiative saying, "The status of women is a key indicator of the wellbeing of our society and this is Adlabs’ small way of lending our support to nurturing the Girl Child. We are happy to partner with Nanhi Kali in this meaningful initiative."

Nanhi Kali executive director Sheetal Mehta said, "Project Nanhi Kali is today extending the opportunity of education to over 43,000 under privileged girl children from poor urban, remote rural and tribal communities in India. We believe that through education of the girl child we can effectively deal with many of the developmental problems we are facing as a country today. We appreciate the initiative by Adlabs in helping create awareness for the cause and increase funds for our endeavour Nanhi Kali."