MUMBAI: BIG Pictures has sold the broadcasting rights of five Hindi films to markets like Korea and China.
While the rights of Aamir Khan’s Ghajini have been sold in Korea, the broadcast and digital rights of 13B, Luck By Chance, Karzzzz and Rock On have been sold to China’s CC TV.
The sale of the theatrical, broadcasting and digital rights to Ghajini in Korea marks the first time an Indian action film has reached the shores of this South Asian nation.
BIG Pictures COO of international film business Jawahar Sharma said, "Within just a year of its launch, our international sales team has tapped into major markets for the proliferation of Indian cinema. Indian cinema is gaining ground with the entry of Ghajini into Korea and our four titles into China. China is a crucial market because of its size, and we are happy that we have found warm welcome into the largest country in the world."