Mumbai: Indiagames has announced its partnership with the leading casual gaming company PopCap Games, to exclusively distribute key titles from PopCap’s catalogue of games on the mobile platform in India.
PopCap Games has been responsible for some of the most popular online game titles including its flagship game Bejeweled. As part of the agreement, Indiagames will exclusively distribute Bookworm and Chuzzle in India. The games will be available for download with leading Telco operators across India.
Indiagames COO Samir Bangara said, "Our partnership with PopCap Games is in tune with our policy of making available the best mobile gaming content to the Indian consumer. PopCap Games have been extremely popular on the online space and we believe that titles like Bookworm and Chuzzle which appeal to a wide audience will be equally popular with mobile gamers in India".
"Indiagames has a unique positioning in the Indian market, with its online and mobile direct channels, carrier connections and local marketing expertise, making them a perfect partner for PopCap," says PopCap VP of Asia/Pacific James Gwertzman. "We decided to enter India with a strong partner who could quickly help us build our mobile brand, and we found that partner in Indiagames."
PopCap had earlier tied-up with Indiagames to make its games catalogue available on Indiagames’ subscription based online gaming service – Games on Demand (GoD).