The Namesake completes 50 day run


MUMBAI: Mira Nair’s The Namesake, a co-production between UTV Motion Pictures and Fox Searchlight, has completed 50 days of its run in Mumbai’s seven cinemas including Inox and Metro Adlabs.


The film has beaten Hollywood films like Casino Royale, Godzilla, Terminator-3, Spider-Man 2 along with Indian crossover films like Water, Monsoon Wedding, Bend It Like Beckham, Bollywood Hollywood and The Guru on the parameter of cumulative per print average, claims a company release.


The film has grossed over Rs 70 million (Rs 7 crore) in its seven weeks’ run. The gross average cumulative per print, stands at Rs 11,17,000 from 63 prints. The total net collection is Rs 44.4 million (Rs 4.44 crore) in seven weeks (which stands Rs 7,05,000 net average cumulative per print).


On the 50th day of its release on 11 May 2007, UTV has engaged around 23 prints; eight in Bombay, seven in Delhi, one in Bangalore, four in Kolkata, one in Jamnagar, one in Gandhidham and one in Patna.


The Namesake stars Irrfan Khan, Tabu and Kal Penn. It is an intimate family saga that spans continents and generations. The film will be screened at the closing of the Habitat Film Festival 2007 to be held at India Habitat Centre, New Delhi on 27 May 2007.

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