MUMBAI: B.A.G Films & Media has appointed Rajesh Jathar as the regional head (west and south) for the company’s broadcasting arm News 24. He will head the corporate advertising sales for West and South there.

Jathar has more than 14 years of experience in both print and television advertising sales. Prior to joining BAG Films, he was working with NDTV Media. He has also worked with Zee, TV Today Group and Hindustan Times at various positions.