MUMBAI: Manipal University has signed an Memorandum of Agreement (MoA) with the L V Prasad Film & TV Academy (L V Prasad Academy).

Manipal University and L V Prasad Academy, with a mutual vision to add value to the Media & Entertainment industry and the student community, have come together to provide their expertise to potential students of management, focusing in the field of Media & Entertainment.

L V Prasad Academy will be an academic partner with Manipal University, by providing academic training, infrastructure and networking links with the industry to fulfil the educational needs of the students enrolled. Under the scope of engagement, L V Prasad Academy, among other activities, shall also provide to the students industry interface and placement assistance with Media and Entertainment companies.

Prasad Productions managing director Ramesh Prasad said, "We are happy to associate with a leading private university as Manipal University. We are sure this association will pave way to many active collaborative engagements that will benefit the media industry."

Manipal University chief academic officer Dr Vinod Bhat added, "We are delighted to sign the MoA with LV Prasad Film & TV Academy. Our clear focus is to provide quality education with industry connect to our students. This MoA reflects the deep interest & commitment of Manipal University and LV Prasad Academy to contributing to the Media & Entertainment industry and the student community. Working relationships such as these will be truly beneficial to the industry."

The two-year MBA program in Media & Entertainment offered by Manipal University comes with a specialization in Film or Broadcast in the fourth semester. The first three semesters of the MBA program will be conducted in Manipal University’s M&E campus in Bangalore, covering all General Management subjects and media & entertainment case studies. The remaining one semester (i.e. 4th semester) will be conducted at various industry organizations; for students of film & broadcast specialization, in the 4th semester, the students could choose to train at L V Prasad Academy, Chennai. This will include actual production and post production techniques, the process of film making, understanding Broadcast and other sectors of the media & entertainment with hands on exposure at the LV Prasad Academy.