MUMBAI: Movie breaks couldn’t have been more rewarding for movie buffs on the small screen. Beginning 18 February, Star Gold is all set to offer a double treat to its viewers by showcasing Vodafone presents Twenty 20, a month long festival of blockbuster movies/events that provides a chance to win a cash prize of Rs 1 lakh every day.
 
Participate in the movie contest during the breaks of the movie by sending SMSs and the maximum correct answers gives you a chance to win a cash prize of Rs 1 lakh every day. Adding to this treat is a car that will be won by the maximum correct answers during the entire festival.
 
Star India Pvt. Ltd vice president, marketing & communication Prem Kamath said, “Twenty 20 is a first of its kind initiative ever taken by a movie channel wherein we will present to our viewers with the Bollywood way of earning money and also offer an entire gamut of interesting movies across genres thus creating an exciting weeknight treat. We are hoping that this initiative will help us break through the clutter and continue to build a stronger connect with our viewers.” 
 
Star will screen blockbuster movies like Bhaagam Bhaag, Guru, Chup Chup Ke, Babul, Main Hoona Na, Taxi No 9211, My Friend Ganesha, Hero No 1, Krrish, Hulchul, Maine Pyaar Kyon Kiya and Bollywood events like Sabsey Favourite Kaun 2008, Comedy Honors 2007, Jalwa 2007 and IIFA Yorkshire 2007.