MUMBAI: Warner Bros. Pictures India has entered into an exclusive multi-picture deal with Soundarya Rajnikanth’s Ocher Studios.
The pact covers the production and distribution of live-action South Indian language films to be released by Warner Bros.
The agreement was announced by Ocher Studios managing director Soundarya Rajnikant and Warner Bros Pictures India country head Blaise Fernandes.
"We are excited and proud to be working with Soundarya Rajnikant who is extremely talented, has good insight into film making and knows the pulse of the southern market. Given Soundarya and Ocher Studios creative skills combined with our marketing and distribution network this is a perfect synergy between the two companies to come together," said Fernandes.
"It is indeed a privilege for us to be associating with Warner Bros who are a world leader in the Entertainment Industry. Ocher Studios has always strived towards achieving high standards in quality content creation, and with Warner’s expertise in the marketing and distribution space this association will definitely create an impact in the film industry," added Soundarya Rajinikanth.
"We are thrilled with this opportunity to expand our Local Production business across all four southern languages by getting into a strategic alliance with Soundarya Rajnikant of Ocher Studios. As is our practice we will work closely with our partners to impart our experiences and expertise in a collaborative way," says Warner Bros International executive vice president Richard J Fox.
Ocher Studio’s debut 3D feature film Sultan the Warrior being directed by Soundarya Rajinikanth is slated to release next year. The film has an animated Rajnikanth playing Sultan. It is made on a budget of Rs 650 million (Rs 65 crores) and will be released in 12 different world languages.