[tps_footer]Satyug Gold, a firm promoted by actor Shilpa Shetty and Raj Kundra launched a gold systematic accumulation plan called Satyug Mera Gold, wherein customers can buy gold for Rs 50 a day.

At the launch event, Shilpa Shetty looked gorgeous in a black corporate look. Shilpa Shetty was wearing a global black look pairing it up with a red and white pocket square and strappy sandals, Shilpa looked stunning. She also carried a black laptop bag from designer Hermes Kelly. Red nails and loud make-up completed her look at the event.

Coming to the event, Satyug Gold has tied up with IDBI Trusteeship Services, a joint venture promoted by IDBI Bank, LIC, GIC and Karvy Computershare, to process investor applications. Brinks India will provide logistics and vault services.

Customers can enrol through the company’s website or visit any of the four hundred and fifty Karvy branches located in four hundred locations across the country.

Satyug Gold Chief Executive Offier, Raj Kundra said the company will offer gold at a price lower than the top five leading jewellers and banks, as it sources the metal directly from miners in South Africa, Peru and Ghana. The bullion is processed at the company’s refinery at Navi Mumbai. He added that customers tend to lose out in similar schemes run by jewellers, as they have the option only to redeem their savings in the form of gold, as gold jewellery.

The Satyug revenue model depends on sourcing gold at a lower price, rather than burdening the customers with various charges.[/tps_footer]