Shalmali Kholgade: Shalmali who has given Bollywood some of the most memorable and chartbuster numbers launched her first single “Aye” a song that personifies gender equality and vouches for no discrimination. It isn’t a plea for women being superior but a perspective to keep things equal between both the sexes. The video has been directed by Shalmali herself and the song too has been composed by the talented musician. Aye has strong choreography and visuals reiterating its core concept of gender equality. Sona Mohapatra also lent her voice to a song which aimed at creating awareness about cleft deformities and how corrective measures are helping in transforming lives. An initiative Muskaan by Himalaya Lip Care.