Bollywood’s superstar Shah Rukh Khan and God of cricket Sachin Tendulkar will be joining hands together as brand custodians in a three-day summit organized by International Advertising Association (India chapter). The two legends will come together and share their experiences as brand custodians of India.
The Summit will be celebrating its silver jubilee with Sachin and SRK on the boards who will share their experiences. The event is organized between September 3 and 5, 2015 where best people from the world of marketing and advertising will be seen together along with the brand icons of India.
President of India chapter of IAA, Srinivasan Swamy said PTI, “Under the overall theme of ‘What’s Coming Next’ of IAA Global, this summit will have sub theme of ‘Change is shaping the Future’. This will probably be the largest event ever in the field of marketing and communications in Kerala. Tendulkar and SRK will talk about their experiences as brand custodians rather than about films or cricket. The participants will get a first hand experience in gaining knowledge and experience on the changing landscape and reshaping the future of the advertising industry.”
Srinivasan Swamy had confirmed Shah Rukh Khan and Sachin Tendulkar’s visit to be the part of the global summit. 11 eminent personalities from different parts of the globe will also address the summit.
Well, it would be great to see two legends of India joining hand and sharing their experience regarding the endorsements which would be helpful for others to learn and the right insight manner.