BOX OFFICE: ‘Chakravyuh’, ‘Rush’, ‘Ajab Gazabb Love’ Prove Damp Squibs

Emraan Hashmi in 'RUSH'
Emraan Hashmi in 'RUSH'
Emraan Hashmi in ‘RUSH’

MUMBAI: Recently released films ‘Chakravyuh’, ‘Rush’ and ‘Ajab Gazabb Love’ have all failed to rake in the numbers at the Box Office.

These three films, released last week, have all proved to be damp squibs at an otherwise robust Box Office.

‘Chakravyuh’, directed and produced by Prakash Jha, is a socio-political thriller, that has somewhat failed to impress audiences at large. The film, which stars Arjun Rampal, Abhay Deol, Manoj Bajpayee, Esha Gupta and Anjali Patil, has received a lukewarm response at the ticket windows so far.

The total collections are dismal, at an unimpressive Rs 95 million (9.5 crore) net.

The highest earnings of the film came on its opening day, Wednesday, with an average Rs 35 million (3.5 crore) net. The earnings have unfortunately nosedived since Day 1.

‘Rush’ too, has witnessed a similar fate at the Box Office.

A fast paced thriller, which stars Emraan Hashmi, Neha Dhupia, Sagarika Ghatge and Aditya Pancholi, ‘Rush’ has not been very well received at the Box Office. The film is directed by late Shamin Desai and produced by Sameer Qasim Isa and Percept Pictures.

Despite lead star Hashmi’s immense popularity, the film has failed to rake in the numbers that a usual ‘Emraan Hashmi’ starrer does.

The film has seen a disappointing 10 % occupancy only over the weekend, with poor first day collections of Rs 6.5 million (65 lacs) net.

The third film to have released this past weekend, ‘Ajab Gazabb Love’, is yet another under-performer.

Directed by Sanjay Gadhvi (of ‘Dhoom’ series), the film is a romantic comedy which stars Jackky Bhagnani, Nidhi Subbaiah and Arjun Rampal. The film is produced by Vashu Bhagnani’s Puja Entertainment Ltd.

This film of the quintessential ‘rom-com’ genre too, has failed to wow audiences.

At a surprisingly low 15% occupancy, the film has only managed to rake in Rs 13 million (1.3 crore) net on Day 1. The film is a comic caper, which revolved around the story of mistaken identity, has failed to set the cash registers ringing.

Overall, it was a disappointing weekend at the Box Office, with none of the week’s releases emerging as clear winners.

The three films, with A-list stars, have not been able to generate good numbers at the Box Office.

It remains to be seen if the collections pick up over the coming week.

BOC Editorial

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