Two of the major entertainment companies, Warner Bros Consumer Products and DC Entertainment have launched three new kids website namely ScoobyDoo.com, LooneyTunes.com and DCKids.com. Providing a fun destination for kids to get close to the WB and DC characters like Scooby Doo, Bugs Bunny, Batman and Superman amongst others, the websites also aim at making the children creatively educated.
The websites that are now up and running have been designed for kids between 4 to 11 years and will provide them 24×7 access to their favourite Warner Bros and DC Comics character. With interactive videos, exciting games, downloadable activities etc. the kids can have a fun time exploring their creative side as well. The kids driven environment of the website will thus inspire the kids and encourage them to be more interactive and imaginative.
WBCP Vice President Karen McTier stated, “Now, more than ever, providing universal access to a world of content is key to engaging even our youngest fans. We are excited to offer this new entertainment experience that delivers fun and engagement for kids across multiple digital platforms.” Characters like Bugs Bunny, Daffy Duck, Scooby-Doo, Shaggy and the Gang have been included in the website that are just a click away to kids who are now more tech savvy than ever.
DC Entertainment’s Marketing and Global Franchise manager Amit Desai added, “We know kids have an affinity for our characters, and that interacting with DC Super Heroes can be inspirational and a powerful source of imagination and play.” The DCKids.com will be a kids focused online destination delivering access to their iconic characters like Batman, Superman, Wonder Woman and others in a fun way for their younger fans.
