Barco partners Strong Technical Services for digital cinema installation

MUMBAI: Barco has signed a professional services agreement with cinema projection products and services company Ballantyne Strong.

As outlined in the one-year, renewable, non-exclusive agreement, Ballantyne’s industry leading service organization, Strong Technical Services (STS), will provide Barco with digital cinema projection service and support, including, but not limited to, on-site installation and service as well as ongoing maintenance services for Barco’s US customers.

Ballantyne’s STS subsidiary was established in 2006 to serve the market’s growing digital cinema service demands, and they are now recognized as one of the largest and most capable digital cinema service solutions in the industry. Having built a national team of qualified digital cinema projection field technicians, STS is certified to install and service all digital network configurations and related peripherals.

"The service agreement with STS is part of Barco’s desire to establish partnerships with the best providers servicing the needs of our growing install base of digital cinema projectors and associated servers," said Barco president media and entertainment division Filip Pintelon.

"Given Barco’s leadership in the digital cinema industry, we are very excited to partner as their primary digital cinema service provider in the US and deliver the broad array of specialized services required for the ongoing rollout of digital projection equipment. Over the past year, Barco has delivered a very high level of training and ongoing support for our field service technicians, ensuring they have the cutting edge knowledge and experience to seamlessly install and maintain Barco’s full line of digital cinema solutions. This agreement reflects both organizations’ unwavering commitment to putting the needs of our customers first, and we are excited about forging a strong, long-term partnership," said Ballantyne president and CEO John P. Wilmers.

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